Eight Essential YouTube Principles for Nonprofits
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“All nonprofits should develop a video strategy—a persistent, methodical approach to producing and distributing video content that achieves organizational goals. And YouTube, the largest online video site by far, should be a part of their online communications plan.” Michael Hoffman, See3 Communications, in massnonprofit.org
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Tags: YouTube
Topics: Promotion, Social networking, Technology, Web 2.0
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This report (PDF 3.8MB) offers guidance for community organizations and those who fund social change in how best to harness the power of local media-making for community health improvement. Spanish-language version is now available. Una versión en español de este informe esta en la web.
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